ZIP CODE INTELLIGENCEUnderstanding People, Place & OpportunityPowered by Consumer.info
Explore real ZIP stories ↗

THE NATIONAL DATA SYSTEM COLLECTION

Real places.
Stories worth exploring.

ZIP code intelligence becomes meaningful when it helps us understand how people live. Explore the projects and domains in Chris Herring’s collection—and the sociological questions that connect them.

11 DOMAINS · MANY WAYS TO UNDERSTAND PLACESee documented examples ↓

REAL PLACES. STORIES THAT MATTER.

WEALTH & OPPORTUNITY

Is your ZIP built
for lasting wealth?

Start with 78209 · San Antonio, Texas

A paycheck is one chapter of a wealth story. Housing, ownership, businesses, steady work, and retirement income help tell the rest. Most Wealthy ZIPs invites you to explore the conditions that help people earn, build, and hold on to economic gains.

In 78209, employment and retirement-income records open two useful windows: participation in the working economy and a source of household income beyond wages. Follow those threads into the fuller story of a place.

4.03%Unemployment rate · 78209
17.25%Households receiving retirement income · 78209
Source & period

U.S. Census Bureau, 2024 ACS five-year estimates (2020–2024), presented in the NDS 78209 economic-context records. Unemployment uses civilian labor-force participants; retirement-income receipt uses households. These measures describe community conditions. Derived-rate margins of error are not included in the source records.

THE STORY TO EXPLORE

What helps wealth take root—and what helps it last?

Discover your ZIP’s wealth story ↗
ENVIRONMENT & DAILY LIFE

Air history.
A story around the ZIP.

AirQualityByZIP brings EPA-based environmental evidence into the place-based conversation. The supplied ranking records include Karnes County, Texas.

A+Karnes County grade in the supplied ranking
40 / 1,049Position among scored counties and equivalents

Source: AirQualityByZIP’s supplied rankings, reviewed October 11, 2026. The project’s EPA history spans 2016–2025. These are county-level ranking values associated with ZIP profiles, not direct measurements at every ZIP or address, and not a forecast of current conditions.

WHAT THIS HELPS US ASK

How can environmental history add context to the places where people spend their lives?

Explore AirQualityByZIP ↗Read the Consumer Magazine story ↗
BLACK WEALTH INTELLIGENCE

Where can Black wealth
take root and grow?

Ownership. Opportunity. Access to capital. The ability to preserve what you build. Black Wealth Intelligence connects these four dimensions to the places where people live—and examines the pressures that shape the path forward.

The national story has a local doorway: 78266, identified as San Antonio, Texas in the NDS presentation, leads the Black Wealth Capacity ranking. Explore the community conditions behind that result, then discover what the evidence reveals about your own ZIP.

Explore Black Wealth Intelligence ↗

78266 / NATIONAL CAPACITY LEADER

#1National Black Wealth Capacity rank
90.17Black Wealth Capacity Index score
THE STORY TO EXPLORE

Where are the conditions for building Black wealth strongest—and which barriers still matter?

Source & comparison set

National Data System, Black Wealth Intelligence: Know Your ZIP’s Wealth Story, October 2026 presentation, reporting the 2024 release. National coverage: 33,772 governed ZIP communities, with 8,223 Capacity-qualified ZIPs. The rank and score refer to the Capacity Index. Wealth Friction is a separate index examining economic pressures.

THE ZIP STORY DIRECTORY

Follow your question.
Find your lens.

Each entry connects a domain in the collection with a topic and a question worth investigating.

11 stories and domains

01Environment

airqualitybyzip.com

AirQualityByZIP

The air around everyday life

Air-quality history gives community conversations about outdoor life and environmental conditions an evidence base. The project uses EPA records spanning 2016–2025; ZIP profiles use associated-county air history.

THE SOCIOLOGICAL QUESTION

How does the surrounding environment shape where people live, work, and spend time?

Visit AirQualityByZIP ↗
02Community

knowyourzipstory.com

Know Your ZIP Story

A community is more than one statistic

A storytelling doorway into ZIP-level community evidence. Connect demographic, housing, economic, and social context to the larger story of a place.

THE SOCIOLOGICAL QUESTION

What do multiple measures reveal together that one headline number misses?

Visit Know Your ZIP Story ↗
03Relationships

lovebyzip.com

LoveByZIP

The social geography of relationships

A relationship-intelligence project within the NDS collection. Explore the community context around partner availability, household structure, and changing relationship markets.

THE SOCIOLOGICAL QUESTION

How does the surrounding population shape opportunities to meet and connect?

Visit LoveByZIP ↗
04Economics

mostwealthyzip.com

Most Wealthy ZIP

What does wealth look like in a place?

Explore the economic story behind an address: household earning power, work, retirement income, housing, and the conditions around building lasting wealth.

THE SOCIOLOGICAL QUESTION

Which measures describe economic capacity, and which describe financial pressure?

Visit Most Wealthy ZIP ↗
05Economics

mostwealthyzips.com

Most Wealthy ZIPs

Economic evidence across communities

Follow the fuller story of wealth through ZIP-level evidence on income, housing, employment, business activity, and household income sources. Start with a place and explore the conditions around building and preserving economic gains.

THE SOCIOLOGICAL QUESTION

How can we compare places without confusing income, home value, and personal net worth?

Visit Most Wealthy ZIPs ↗
06Heritage

rootsbyzip.com

RootsByZIP

The heritage lens on place

A ZIP-focused domain in the collection, presented here through ancestry, cultural identity, and community roots. Use heritage as context while listening to the people who give it meaning.

THE SOCIOLOGICAL QUESTION

How do heritage and migration enrich the story of a community?

Visit RootsByZIP ↗
07Discovery

zipcode.mobi

ZIP Code Mobi

A doorway into local discovery

The collection’s public ZIP-discovery domain. Start with a place and follow the questions that matter to daily life.

THE SOCIOLOGICAL QUESTION

What should we learn about a place before making a decision?

Visit ZIP Code Mobi ↗
08Discovery

zipcodeintelligence.com

ZIP Code Intelligence

Bring the evidence together

The collection’s ZIP-intelligence domain, positioned around demographic, housing, economic, business, and community evidence.

THE SOCIOLOGICAL QUESTION

How do connected measures help explain the conditions around a community?

Visit ZIP Code Intelligence ↗
09Comparison

zipcoderankings.com

ZIP Code Rankings

Compare with a clear question

The collection’s rankings domain. Rankings are useful when their measures, geography, dates, and comparison universe are clear.

THE SOCIOLOGICAL QUESTION

Ranked by what, compared with whom, and over which period?

Visit ZIP Code Rankings ↗
10Discovery

zipintelligence.us

ZIP Intelligence US

A national perspective on local life

A national ZIP-intelligence domain in the collection, connecting local questions with the broader U.S. context.

THE SOCIOLOGICAL QUESTION

What changes when we view a local pattern alongside other communities?

Visit ZIP Intelligence US ↗
11Economics

blackwealthintelligence.com

Black Wealth Intelligence

The places where Black wealth can grow

Explore local conditions for Black asset ownership, wealth-building opportunity, capital access, and wealth preservation. A separate Wealth Friction Index brings economic pressures into view, so the story includes both capacity and the barriers around it.

THE SOCIOLOGICAL QUESTION

How do place, ownership, and access shape the path to building and keeping Black wealth?

Visit Black Wealth Intelligence ↗

This directory includes real NDS projects and the domains supplied by the publisher. A domain registration does not establish current publication or feature availability; availability and contents may vary by destination. The directory does not run live ZIP lookups.

BRING THE STORIES BACK TO THE BIGGER PICTURE

Evidence opens the question.
Community gives it meaning.

Read place-based evidence responsibly ↗